Rihanna is out here making moves honey!!
Apparently, alongside Benoit Demouy, she recently founded a beauty and stylist agency called Fr8me.
Fr8me is based in Los Angeles- and is set to assist artists in booking commercials, editorial shoots, ad campaigns and red-carpet gigs.
Rihanna tells THR that, “Hair, makeup and styling play an important role in creativity…I am very involved with that part of my process, so this agency was an organic thing for me to do.”
And she’s already got talent on board! Apparently, her longtime makeup artist, Mylah Morales, Jason Bolden (Taraji P. Henson’s wardrobe stylist), and hairstylists Patricia Morales (Evan Rachel Wood, Fergie) and Marcia Hamilton (Jada Pinkett Smith and the Smith family).
Rihanna feels as though Fr8me is lucky to have some of, who she names as the best artists out there!
“But I also have a soft spot for finding new talent with extraordinary skills!” She adds.
If you know Rihanna, you know she does everything with a bang! She also has started a photo agency called ‘A Dog Ate My Homework.’ As of now, it’s representing shooters Erik Asla and Deborah Anderson.
“Our goal is to have a stellar reputation,” Demouy said. “The industry’s changed so much — rates have gone down, and clients just grab images off social media, trying to bypass paying artists. But we’re concerned with social media, too — we’ll take a makeup artist with 500,000 followers over someone else.”
“I am very involved with that part of my process, so this agency was an organic thing for me to do.” -Rihanna
Congrats Rihanna!
Source: the Hollywood reporter, http://www.hollywoodreporter.com/news/rihanna-launches-new-styling-hair-838775
TSR intern: Chantel P.! Instagram: @_POPchanny | Twitter: @POPchanny
Well if anyone can do it, its Rhi. She’s a trendsetter.