Via Getty Images
<p>Fans seem to be ready to have Breakfast at Bey&#8217;s, as <a href="https://dev.theshaderoom.com/beyonce-talks-about-her-evolution-future-plans-with-harpers-bazaar/">Beyoncé</a> makes history as the first black woman to rock the iconic 19th-century Tiffany &; Co. diamond in their new ad campaign.</p>
<p>Bey set the internet ablaze when she dropped the fire photos on Instagram. Standing beside her hubby Jay-Z, the two served black love as the faces of Tiffany &; Co&#8217;s new &#8220;About Love&#8221; campaign. Jay and Bey were dressed to the nines in their black and white ensembles, as the 128.54 carat diamond dripped on Beyoncé&#8217;s neck.</p>
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<p>&#8220;Love is the diamond that the jewelry and art create,&#8221; the couple said in a press release on Monday.</p>
<p>The Tiffany Diamond was discovered in South Africa in 1877, and has since been worn by the iconic Audrey Hepburn, Lady Gaga, and Mary Whitehouse&#8211;wife of American diplomat Edwin Sheldon. Beyoncé is now the fourth woman in over a century to wear the diamond.</p>
<p>Bey and Jay&#8217;s shoot is also the first time the diamond has been featured in an ad campaign, according to the press release. The campaign is also the first that the Carter&#8217;s have appeared in together.</p>
<p>&#8220;Ushering in a brand new identity, this campaign embodies the beauty of love through time and all its diverse facets, forging a new Visio of love today,&#8221; the company said.</p>
<p>It is also being reported that Tiffany &; Co. is pledging $2 million toward scholarship and internship programs for historically black colleges and universities, with details to come!</p>
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